What is content marketing

What is content marketing?

Do you know why Michelin stars are awarded to trendy restaurants and how they relate to the tire brand of the same name? This is not a coincidence, but an…

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Google Ads marketing internationally

How to scale your Google Ads marketing internationally

We’ve run Google Ads in multiple languages ​​and found that many different factors influence ad success in different markets. Different countries and markets are also very different. In the United…

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Google display ads

Does it work better than Google display ads?

You’ve probably already heard of buying software, at least as a term. Perhaps this is one of the most popular terms that does not bring any benefit in marketing? In…

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Content marketing

Content marketing is the cornerstone of your digital marketing

The quality of a website’s content determines, among other things, how well Facebook marketing works, how well Google marketing works, how many leads a business gets, how attractive they are,…

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Content strategy

Content strategy is the basis of marketing

Content strategy refers to a long-term plan. content marketing. In many ways, a good content strategy is the basis of all digital marketing, taking into account the target group, the…

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Artificial Intelligence and Automation in Google Ads Marketing

Artificial Intelligence and Automation in Google Ads Marketing

Artificial Intelligence and Automation in Google Ads Marketing The role of artificial intelligence and automation in Google Ads advertising is growing rapidly. Google is developing its own automated bidding tools…

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voice sets the tone

Your brand voice sets the tone for those who want to do business with you

A company’s tone of voice is its way of distinguishing itself from its competitors and creating an identity between its company and its target audience. With the tone of voice,…

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next generation of Google Analytics

The next generation of Google Analytics

On October 14, 2020, Google released a new version of Google Analytics, which was previously created in the beta testing phase. App + Network is placed in a new version…

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YouTube Marketing Cost

YouTube Marketing Cost

How much does it cost to advertise on YouTube? The price of video ads depends especially on your audience and size, as well as how much you want your ad…

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YouTube as a marketing channel

YouTube as a marketing channel

In recent years, YouTube has become a widely used and, in terms of targeting capabilities, an effective marketing channel for businesses of all sizes. channel popularity explained, for example, by…

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